EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi

Kinerja Pegawai dipengaruhi oleh Kemampuan Intelektual dan Disiplin Kerja

2024-01-22T14:53:18+00:00

Kinerja karyawan sangat dibutuhkan oleh organisasi agar tujuan yang telah dutetapkan dapat tercapai dengan harapan dapat terjadi melalui kemampuan intelektual karyawan dan pelaksanaan disiplin kerja yang ada. Tujuan penelitian ini untuk mengetahui pengaruh kemampuan intelektual dan disiplin kerja terhadap kinerja karyawan Hotel Sapadia Pematangsiantar yang berjumlah 45 karyawan. Hasil penelitian ditemukan bahwa kemampuan intelektual dan disiplin kerja berpengaruh secara positif dan signifikan terhadap kinerja karyawan secara simultan Untuk uji parsial kemampuan intelektual terhadap kinerja karyawan berpengaruh kinerja karyawan, variabel disiplin kerja juga berpengaruh positif dan signifikan terhadap kinerja karyawan. Hal ini bermakna ketika kemampuan intelektual karyawan baik dan juga penerapan disiplin kerja yang baik maka akan mampu menghasilkan kinerja yang baik juga pada karyawan, karena tujuan organisasi dapat tercapai dengan kinerja yang baik.

Literasi Manfaat Program Beasiswa Pendidikan STMA Trisakti

2024-02-29T06:06:16+00:00

This Community Service research is based on the material and non-material benefits of the scholarships, so literacy on the benefits of the educational scholarship program at STMA Trisakti is required. With the existence of literacy on the benefits of the educational scholarship program at STMA Trisakti, it is hoped that there will be an increase in understanding among the community, especially the lower middle class, about alternative financing opportunities with scholarships for those who are the targets of the scholarship. Title as follows; "Literacy Benefits of the STMA Trisakti Education Scholarship Program". The Community Service Method uses scholarship benefits literacy by socializing and creating scholarship benefits books. The conclusion is; There are 99 scholarship recipient students who are actively involved in literacy outreach activities for the benefits of the STMA Trisakti Education scholarship, and of the 99 students there are 90 students who write and collect articles or 90, 90% reflect the wishes of scholarship recipient students in literacy activities for the benefits of the STMA Trisakti Education scholarship which is ultimately useful for people who need information from literacy as an outcome. There are 45 articles or 39% that have the appropriate format to be formatted into a final draft of the article with the title inspiration for the benefits of STMA Trisakti Education scholarships. The suggestion is that students have high interest in writing ISBN books, so there is a need for facilitation in achieving academic and non-academic achievements in writing ISBN books

Pengaruh Persepsi Harga, Citra Merek dan Word of Mouth Terhadap Keputusan Menginap di Hotel GranDhika

2024-03-05T03:19:00+00:00

Tujuan dari penelitian ini adalah mengevaluasi dampak persepsi harga, citra merek, dan word of mouth terhadap keputusan untuk melakukan menginap. Penelitian ini memfokuskan pada populasi tamu yang telah menginap di Hotel Grandhika Iskandarsyah. Dengan menggunakan metode accidental sampling, yaitu dengan mendistribusikan kuesioner kepada tamu yang telah melakukan penginapan setidaknya satu kali, sebanyak 100 tamu diambil sebagai responden dalam penelitian ini. Analisis regresi linier dengan menggunakan aplikasi SPSS versi 27 digunakan untuk menilai hubungan antar variabel yang dipertimbangkan. Hasil penelitian menunjukkan bahwa sementara persepsi harga memiliki dampak, dampak tersebut tidak signifikan terhadap keputusan untuk menginap. Di sisi lain, citra merek dan word of mouth menunjukkan pengaruh yang signifikan terhadap keputusan untuk menginap. Karena itu, maka dapat dsimpulkan bahwa persepsi harga, citra merek, dan word of mouth secara bersama-sama memengaruhi kepuasan pelanggan. Implikasinya, penelitian ini dapat memberikan kontribusi berharga serta evaluasi yang bermanfaat bagi Hotel Grandhika Iskandarsyah untuk meningkatkan pertimbangan kebijakan dan merumuskan strategi pemasaran yang efektif guna mencapai target penjualan yang telah ditetapkan

Framing Pemberitaan Maraknya Kekerasan Seksual Terhadap Remaja Putri di Media Sosial

2024-04-05T15:00:37+00:00

In today's digital age, numerous mass media platforms have transitioned into online formats, such as news websites, portals, and cyber media. This shift has not only altered the way the public consumes news, but also made accessing information online much more convenient compared to traditional print media. Unlike other forms of media, online platforms offer distinct advantages, including the absence of geographical restrictions, facilitating easier access to information for individuals both domestically and internationally. One prevalent issue on social media platforms is cyber sexual harassment, which has garnered increasing attention due to its escalating prevalence in cyberspace. Goldberg has noted a surge in internet users engaging in cyber sexual harassment activities on social media in recent years. The term "harassment" originates from the English equivalent "sexual harassment," as discussed earlier. Collier (1992) defines "harassment" in the Indonesian dictionary as "leceh," which denotes insults or belittlement. When coupled with the term "sexual," the concept of "harassment" pertains to gender-related behavior, normative or otherwise. The term carries connotations of negative sexual behavior that contravenes societal standards. Initially, sexual harassment was understood to occur only through physical encounters between perpetrator and victim. However, over time, it has evolved to encompass violations of norms, decency, and humanity, facilitated by technological advancements. Consequently, acts of sexual harassment can manifest in various forms, even in the absence of direct physical contact between parties.

Analisis Risk Profile, Good Corporate Governance, Earning, Capital (RGEC) PT Bank Tabungan Negara Tbk

2024-03-11T18:17:39+00:00

Kepercayaan masyarakat merupakan hal penting bagi perbankan. Untuk menjaga kepercayaan tersebut perbankan perlu meningkatkan kinerja keuangannya. Metode untuk menganalisis kinerja keuangan perbankan salah satunyamenggunakan metode Risk Profile, Good Corporate Governance, Earning, Capital (RGEC).

Penelitian ini menggunakan data kuantitatif berupa annual report PT Bank Tabungan Negara Tbk (https://btn.co.id/report). Analisis data yang digunakan yaitu Risk Profile menggunakan rasio NPL dan LDR, Good Corporate Governance, Earning menggunakan rasio ROA, ROE, NIM, BOPO dan Capital menggunakan rasio CAR.

Hasil penelitian PT Bank Tabungan Negara Tbk periode 2020-2022 menunjukan bahwa, pada tahun 2020-2021 PT Bank Tabungan Negara Tbk memperoleh peringkat komposit tiga dengan kategori cukup sehat dan pada tahun 2022 PT Bank Tabungan Negara Tbk memperoleh peringkat komposit dua dengan kategori sehat. Peningkatan kinerja bank PT Bank Tabungan Negara Tbk menunjukan PT Bank Tabungan Negara Tbk mampu menghadapi pengaruh negatif yang signifikan dari perubahan kondisi bisnis dan faktor eksternal lainnya.

Membangun Kinerja Karyawan: Pengaruh Work Life Balance, Perceived Organizational Support dan Technostress

2024-03-13T11:22:45+00:00

Tujuan penelitian ini adalah untuk mengetahui Pengaruh Work Life Balance dan Perceived Organizational Support Terhadap Kinerja Karyawan Dimoderasi Technostress. Populasi dalam penelitian ini adalah seluruh karyawan PT. Surya Kemasindo Malang. Teknik penarikan sampel pada penelitian ini menggunakan “Non Probability Sampling”, dan Metode penarikan sampel dalam penelitian ini adalah Sampel Jenuh (Total Sampling) atau Sensus. Responden dalam penelitian ini adalah sebanyak 34. Data diproses melalui software Smart Partial Least Square (PLS). Hasil penelitian menunjukkan bahwa work life balance dan technostress berpengaruh positif dan signifikan terhadap kinerja karyawan, sedangkan perceived organizational support tidak berpengaruh positif dan signifikan terhadap kinerja karyawan. Technostress tidak berperan dalam memoderasi pengaruh work life balance dan perceived organizational support terhadap kinerja karyawan.

Pengaruh Harga dan Kualitas Produk Terhadap Kepuasan Konsumen Pada Showroom Mobil Surya Medal Group di Kabupaten Tasikmalaya

2024-04-20T14:31:55+00:00

This research aims to determine the influence of price and product quality on consumer satisfaction (Survey at the Surya Medal Group Car Showroom in Tasikmalaya Regency) simultaneously or partially. The method used in quantitative research is a consumer survey approach with 100 respondents and primary data collection in the form of a questionnaire. The analytical tool used in this research is multiple linear regression using SPSS Version 25. The research results show that price and product quality simultaneously have a significant effect on consumer satisfaction at the Surya Medal Group Car Showroom. Price partially has a significant effect on consumer satisfaction at the Surya Medal Group Car Showroom. Product quality partially has a significant effect on consumer satisfaction at the Surya Medal Group Car Showroom.

Pengembangan Desa Wisata Melalui Community Based Tourism di Kabupaten Kepulauan Sangihe

2024-03-15T01:40:45+00:00

Tourists have very varied desires, which is why tourist villages are formed to introduce tourists more about the communities within them and the resources that support them. Of course, every tourism management is very dependent on the existence of human resources through Community Based Tourism. Promising that human resources around tourism areas can be more independent in managing and developing existing destinations. Apart from that, human resources who have new competencies and are capable of managing a tourist destination will become more innovative and creative to adapt to developments in tourism management. Likewise with the Para Lelle tourist village in Sangihe Islands Regency which has various destinations and is a leading tourist village, that there are still operational obstacles in the form of electricity problems and inadequate and optimal internet networks, as well as transportation which depends on weather factors. This research uses a qualitative research method with a descriptive approach to see how human resources develop with limited facilities such as the problems mentioned above. Based on the research results, several reality phenomena were found, such as tourism activities which are managed by the community independently and studied based on economic, social, cultural and environmental dimensions so that we get interrelated results in assessing strengths and weaknesses for SWOT analysis, then there are recommended strategies for developing resources. humans and the Lelle Tourism Village.

The Effect of Physical Work Environment and Compensation on Employee Job Satisfaction

2024-04-14T14:51:08+00:00

This research aims to determine the influence of the physical work environment and compensation on employee job satisfaction. This research is quantitative research with a descriptive approach. The sample in this research was 32 permanent employees at PT Bank Rakyat Indonesia (Persero) Tbk Bandar Lampung Branch. The data collection technique was carried out by distributing questionnaires. The data analysis technique used is multiple linear regression analysis using Statictical Product Servive Solution (SPSS). The results of this research indicate that: 1) Physical work environment variables partially do not have a significant influence on employee job satisfaction at Bank Rakyat Indonesia (Persero) Tbk Bandar Lampung Branch, 2) Compensation variables have a positive and significant influence on employee job satisfaction at the Bank Rakyat Indonesia (Persero) Tbk Bandar Lampung Branch, 3) physical work environment variables and compensation simultaneously have a positive and significant influence on employee job satisfaction at Bank Rakyat Indonesia (Persero) Tbk Bandar Lampung Branch.

Analisis Determinan Kualitas Produk dan Desain Produk Terhadap Keputusan Pembelian Pada CV Legenda Timur Indonesia

2024-04-23T14:45:51+00:00

Currently the apparel industry is the industrial sector that is most popular with all consumers, so various efforts are made by companies to increase purchases made by consumers, several ways are carried out by producers or companies by improving product quality and product design, the aim of the research is to determine variables, namely product quality and product design that can determine and differentiate purchasing decisions. Research was carried out with a quantitative research design, with data collection methods through distributing questionnaires with 100 respondents, data processing was carried out using Determinant Analysis with Steps between Determining Averages the average discriminant variable between groups, the stage of determining the discriminant function, determining the estimated discriminant function, so that the research results show that the Canonical Correlation value is 0.890 or the canonical correlation (CR2): or the same as 0.7921, so it can be concluded that 79.21% of the variation in decisions Purchasing can be explained through product design and product quality. From the standard Canonical Discriminant Function Coefficient table, the Product Design discriminant variable (0.684) is relatively more important in forming the discriminant function in improving consumer purchasing decisions compared to product quality.

Pengaruh Makroekonomi dan Karakteristik Perusahaan Terhadap Perubahan Harga Saham Sektor Perbankan Yang Terdaftar di Bursa Efek Indonesia Periode Tahun 2019-2022

2024-03-18T04:21:29+00:00

Tujuan penelitian ini yaitu untuk mengetahui pengaruh makroekonomi dan karakteristik perusahaan terhadap perubahan harga saham perusahaan sektor perbankan yang terdaftar di Bursa Efek Indonesia periode 2019-2022. Pendekatan penelitian ini menggunakan kuantitatif-eksplanatori dengan sampel penelitian ini adalah 31 perusahaan sektor perbankan yang terdaftar di Bursa Efek Indonesia periode tahun 2019-2022. Sampel yang diambil menggunakan purposive sampling. Data diambil menggunakan teknik dokumentasi dari laporan keuangan perusahaan sektor perbankan yang diperoleh dari website www.idx.co.id. Data kemudian diolah menggunakan perangkat lunak SPSS 23. Hasil penelitian menunjukkan bahwa variabel produk domestik bruto tidak berpengaruh signifikan secara parsial terhadap perubahan harga saham, variabel ukuran perusahaan berpengaruh positif signifikan secara parsial terhadap perubahan harga saham, variabel struktur modal tidak berpengaruh signifikan secara parsial terhadap perubahan harga saham, variabel profitabiltas berpengaruh positif signifikan terhadap perubahan harga saham.

Pengaruh Promosi dan Pelayanan Terhadap Peningkatan Jumlah Nasabah Simpanan Hari Raya (Sariya)

2024-03-19T01:43:52+00:00

Penelitian ini dimaksudkan untuk memahami serta mengevaluasi dampak promosi dan layanan terhadap peningkatan jumlah nasabah simpanan hari raya (Sariya) di Koperasi X. Populasi dalam penelitian ini adalah seluruh nasabah simpanan hari raya (Sariya) di suatu Kecamatan Kabupaten Batang. Jumlah sampel penelitian ini yaitu 91 responden. Jenis data yang digunakan dalam penelitian ini adalah data primer yang kemudian di olah menggunakan SPSS..

Jenis penelitian ini adalah penelitian kuantitatif. Metode pengambilan sampel yang digunakan dalam penelitian ini adalah simple random sampling, dengan teknik sampling insidental. Pengukuran jawaban instrumen kuesioner menggunakan skala likert dengan 5 tingkatan skor jawaban. Uji validitas istrumen menggunakan metode person’s produck moment correlation, uji reliabilitas menggunakan cronbach alpha. Pengujian hipotesis menggunakan uji t, uji F, dan uji koefisien determinasi.

Hasil penelitian menyimpulkan bahwa: 1) Promosi berpengaruh positif signifikan terhadap peningkatan jumlah nasabah, berarti H1 diterima. 2) Pelayanan memiliki positif signifikan terhadap peningkatan jumlah nasabah berarti H2 diterima. 3) Promosi dan pelayanan secara simultan berpengaruh signifikan terhadap peningkatan jumlah nasabah berarti H3 diterima